Sunday, November 22, 2015

Publishing Public Argument

Publishing Public Argument

In this blog post, I am going to review my own final draft of my Project 3: Public Argument.


You can access the final draft of my Project 3: Public Argument on YouTube HERE.

McCracken, Nicole. "Fight Childhood Obesity." 3/2906 via flickr. Creative Commons Attribution 2.0 Generic License.


1. Mark with an "x" where you feel your target audience currently stands on the issue (before reading/watching/hearing your argument) below:
←-------------------------------------------------x---|--------------------------------------------------------->
Strongly                                            Totally neutral                                                    Strongly
agree                                                                                                                          disagree
2. Now mark with an "x" where you feel your target audience should be (after they've read/watched/heard your argument) below:
←---------------------x-------------------------------|--------------------------------------------------------->
Strongly                                            Totally neutral                                                    Strongly
agree     
                                                                                                                    disagree
3. Check one (and only one) of the argument types below for your public argument:
         _______ My public argument establishes an original pro position on an issue of debate.
         _______ My public argument establishes an original con position on an issue of debate.
         _______ My public argument clarifies the causes for a problem that is being debated.
         ___x____ My public argument proposes a solution for a problem that is being debated.
         _______ My public argument positively evaluate a specific solution or policy under debate (and clearly identifies the idea I'm supporting).
         _______ My public argument openly refutes a specific solution or policy under debate (and clearly identifies the idea I'm refuting).

4. Briefly explain how your public argument doesn’t simply restate information from other sources, but provides original context and insight into the situation:
My public argument doesn’t simply restate information from other sources because I use my own personal experience of childhood obesity as the main focus of my public argument. I think that my experience connects the real world to the context and that it gives insight in the reality of childhood obesity. I hope that parents are able to take my personal experience and struggle into consideration as they view my video. I think that my experience gives me credibility as well.

5. Identify the specific rhetorical appeals you believe you've employed in your public argument below:
Ethical or credibility-establishing appeals
                    ___x__ Telling personal stories that establish a credible point-of-view
                    ___x__ Referring to credible sources (established journalism, credentialed experts, etc.)
                    __x___ Employing carefully chosen keywords or phrases that demonstrate you are credible (proper terminology, strong but clear vocabulary, etc.)
                    __x___ Adopting a tone that is inviting and trustworthy rather than distancing or alienating
                    ___x__ Arranging visual elements properly (not employing watermarked images, cropping images carefully, avoiding sloppy presentation)
                    ___x__ Establishing your own public image in an inviting way (using an appropriate images of yourself, if you appear on camera dressing in a warm or friendly or professional manner, appearing against a background that’s welcoming or credibility-establishing)
                    ___x__ Sharing any personal expertise you may possess about the subject (your identity as a student in your discipline affords you some authority here)
                    _____ Openly acknowledging counterarguments and refuting them intelligently
                    __x___ Appealing openly to the values and beliefs shared by the audience (remember that the website/platform/YouTube channel your argument is designed for helps determine the kind of audience who will encounter your piece)
                    _____ Other: 
Emotional appeals
                    __x___ Telling personal stories that create an appropriate emotional impact for the debate
                    _____ Telling emotionally compelling narratives drawn from history and/or the current culture
                    _____ Employing the repetition of keywords or phrases that create an appropriate emotional impact
                    __x___ Employing an appropriate level of formality for the subject matter (through appearance, formatting, style of language, etc.)
                    __x___ Appropriate use of humor for subject matter, platform/website, audience
                    ___x__ Use of “shocking” statistics in order to underline a specific point
                    ___x__ Use of imagery to create an appropriate emotional impact for the debate
                    __x___ Employing an attractive color palette that sets an appropriate emotional tone (no clashing or ‘ugly’ colors, no overuse of too many variant colors, etc.)
                    _____ Use of music to create an appropriate emotional impact for the debate
                    _____ Use of sound effects to create an appropriate emotional impact for the debate
                    __x__ Employing an engaging and appropriate tone of voice for the debate
                    _____ Other: 
Logical or rational appeals
                    _____ Using historical records from credible sources in order to establish precedents, trends, or patterns
                    __x___ Using statistics from credible sources in order to establish precedents, trends, or patterns
                    _____ Using interviews from stakeholders that help affirm your stance or position
                    __x___ Using expert opinions that help affirm your stance or position
                    __x___ Effective organization of elements, images, text, etc.
                    __x___ Clear transitions between different sections of the argument (by using title cards, interstitial music, voiceover, etc.)
                    __x___ Crafted sequencing of images/text/content in order to make linear arguments
                    ___x__ Intentional emphasis on specific images/text/content in order to strengthen argument
                    ___x__ Careful design of size/color relationships between objects to effectively direct the viewer’s attention/gaze (for visual arguments)
                    _____ Other: 
6. Below, provide us with working hyperlinks to THREE good examples of the genre you've chosen to write in. These examples can come from Blog Post 11.3 or they can be new examples. But they should all come from the same specific website/platform and should demonstrate the conventions for your piece:

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